The Centers For Disease Control came out with a startling report this month. A CDC survey on hearing found that one out of every five Americans in their 20’s have some hearing loss. Since hearing generally deteriorates with age, evidence that so many your adults already have hearing loss makes it a bit of a time bomb for the future.
When I first saw this video, I thought “Man, safety directors are just getting younger and younger.” But in fact, this is a very clever video that features kids describing the Top 10 OSHA Violations. It was produced by a company named BROWZ to celebrate National Safety Month.
What can you do with the video? You might try showing it at your next safety meeting to drive home the hazards that crews face every day and, just maybe to remind them that when a worker forgets about those hazards, there is likely to be someone at home who will be impacted by the loss.
Or you can just recruit these kids to be your future EHS team. They certainly have an early start on a career in safety.
Most of my work has involved industries that are highly regulated and have the potential to be impacted by public opinion. One of the things I stress with clients is the need to have one consistent message for customers, employees, the public and regulators. Unfortunately, I see a lot of companies that focus their attention on producing a consistently high quality product and then give little through to the consistently of their image.
I am pleased to say that the Houston Business Journal has published an article I wrote about the need for companies to take an integrated approach to establishing their brand.